As Leonardo da Vinci stated, “simplicity is the ultimate sophistication”. The dual concept of simplicity can thus both describe the reductive value of content scarcity, and at the same time undertake the elevated value of extreme synthesis. LESS IS MORE is a philosophy which embraces the latter description. A synthesis which is obtained by removing,…

After gaining conscience of having been a highly polluting industry, and having been responsible for consuming many resources through the years, the fashion world has been revisiting its approach towards respecting the environment, finding consumers who are more and more mindful towards environmental impact. Thus, many global brands are taking an eco friendly path which…

Demin Transformed Fashion icon Yves Saint Laurent once stated “I wish i had invented blue jeans”, as he acknowledged their simplicity, character and sex appeal. Today, denim keeps changing while staying timeless, and has evolved from a work uniform to a contemporary one. Lines have cleared up, fabrics became more valuable through a series of…

Urban and high-tech: Denim Cult has a futuristic and technical personality, able to breathe life to a vivid multi-sensory experience, which will bring value to the brand and catch your attention.

Daruma, Denim Cult, Michiko, ReWild and Environmental Sustainability:

Denim: Creativity among philosophy and technology.  

Look the video from the event: Piovese Fashion turned out to be one of the main protagonists of the event.  

Check out our new vegan and upcycled collection, comprised with labels that are produced in circular economy.